SAWI Communication specialists

Communication specialists

Enjoy our partnership with SAWI!

Our partnership with SAWI allows us to offer high quality courses in marketing and communication.

What our Communication specialists Course can offer you!

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Partnership for excellence

Our choice of partners allows us to offer varied and high quality courses to our students!
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Premium Quality Content

Our creative learning content (videos, podcasts, e-tests, e-cases, scenario-based trainings, etc.) are designed by experts to maximize your success!
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Great Flexibility

Access to your online Finance and Accounting course is available 24 hours a day and can be called up anywhere on the device of your choice.
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Financial Support

With professional examinations, the Federal Government finances up to 50% of the creditable course fees! Let's learn more on our dedicated page!

Communication specialists Modules

Marketing Communication

Module 1
Rhetoric and presentation techniques
Communication strategy and concepts
Advertising
Advertising law
Advertising industry
Public Relations
Direct Marketing
Live Communication
Sales Promotion
Social Media Marketing

Realisation/Production

Module 2
Order management
Paper/Prepress
Photography
Digital printing
Mailings
POS
Advertising technology
Printing and packaging production
Trade fair and stand construction
Audiovisual sound/image
Internet/multimedia

Media

Module 3
Media research
Medium print incl. planning and calculation
Outdoor advertising
TV/radio/cinema
Digital media (research, social, mobile, performance, programmatic, etc.)
All-media planning
Intermedia comparison
Written and oral revision in preparation for the federal examination

Information about the Communication specialists Course

DURATION
16 months

START DATE
October in German and January in French

NUMBER OF PARTICIPANTS
20

LANGUAGE
German and French

COURSE LOCATION
Online + Zurich or Lausanne

TIME INVESTMENT
6h/week

Learn more about Leadership Courses in our Webinars

7 FEB

Leadership Webinar

9 FEB

Leadership Webinar

6 FEB

Leadership Webinar

What Our Customers Say

Our Trainers

Margot Christen

Trainer Leadership

Beat Rüfli

Trainer Leadership

Magali Vannay

Trainer Leadership

Philippe Gachet

Trainer Leadership

Do you need more information about our trainings?

Frequently Asked Questions​

SAWI FAQ

Proof of professional experience in PR or related fields (advertising, marketing or journalism); this required practical experience varies from 1 to 2 years depending on the previous training.

For the Brevet Fédéral :

To be eligible to take the federal examinations, participants must have professional experience in PR or related fields (advertising, marketing or journalism); the required practical experience varies from 2 to 6 years depending on the previous training.

Detailed admission requirements can be found on the website of the Swiss Public Relations Association (SPRA): www.prsuisse.ch or at the examination commission: www.pr-ex.ch

Basic knowledge of marketing or sales