Privacy Policy

Privacy Policy

On our website we present you the training and further education offers as well as other services offered by Swiss Connect Academy AG, (hereinafter also referred to as “SCA”).

Your inquiries in case that you have any data privacy concerns can be directed to the following contact information

Swiss Connect Academy Ltd. Clausiusstrasse 50, 8006 Zurich, Switzerland T +41 (0)44 515 76 88 Web:, e-mail:

Our privacy policy is aligned with the EU General Data Protection Regulation (GDPR). Even though the GDPR is a regulation of the European Union, it is also relevant to Switzerland. Swiss data protection law (DPA) is heavily influenced by EU law, and companies outside the European Union or EEA must comply with the DPA under certain circumstances. We are therefore very keen to ensure that the high level of data protection enshrined therein is afforded to all customers and prospective customers of our educational services whose personal data we process.

Protecting your privacy is very important to us and processing your personal data in accordance with the law is our top priority. With the present privacy policy, we inform you about what personal data our yours we process, what our purpose is for doing it, as well as to find out about how to object to the data collection.

1. Purpose of Data Processing and Collection

The collection and processing of all personal data is executed only for very specific purposes. The possible reasons would be, for example, technical necessity, contractual requirements, legal requirements, overriding/legitimate interest or if you expressly give us the appropriate consent.

The data is only stored and processed if it is necessary. For example, for customer relations, the processing of contracts, invoicing, accounting, debt collection, answering questions and concerns, information about our training and education offers.

2. Data Collection and Usage 2.1. Collection and Usage of non-personal Data

For technical reasons, while communicating with us on the Internet, certain data will always be transmitted from your computer to us, such as your browser type, date and time of accessing our website, browser settings and operating system. We collect this non-personal information for statistical purposes, to improve our services and to analyze the interests and behaviors of our customers and visitors, to provide you with services and information that we believe will be of interest to you, and to develop new products and services offerings and similar purposes.

In addition to the aforesaid data, we may also collect anonymous information (i.e., non-personal) and aggregate data. This allows us to better understand how our services are used and improved, to develop new service offerings, and to develop the interests and behaviors of users and customers, and to provide you with offers, information and services that are relevant and interesting to you.

2.2. Collection and Usage of Personal Data

When you contact us, you share various information about yourself, such as when you talk to us on the phone, send us an email, fill out a form on our website, or otherwise connect with us. This includes, for example, information you enter when you register on our website, or when you register for training or education offered by us or order services offered by us, sign up for social media discussion and information forums through our website, or even when you report a problem to us through our website. In doing so, you provide us with information that may include your name, e-mail address, telephone number, address, and possibly a photo or personal profile.

We use this data:
  • primarily to fulfill our contractual obligation to you, in accordance with the relevant provisions and, of course, to be able to provide you with the requested offers and services;
  • to constantly improve our website, products and offers as well as the marketing material and to be able to present the contents of our website as much adapted to your needs as possible and to the computer you are using;
  • to inform you about innovations and changes to our offers and services, as well as new offers that may be of interest to you;
  • to offer you the greatest possible security when using our website as part of our efforts to provide you with the best possible service.
3. Use of Cookies

We use cookies on our website. These are small text files that your browser (e.g. Safari or Internet Explorer) automatically creates and that are stored on your terminal device (laptop, tablet, smartphone, etc.). The cookies allow us, on one hand, to uniquely identify your browser, to improve our performance quality and, for example, to make the use of our offer more efficient and pleasant for you. We use so-called session cookies to recognize that you have already visited individual pages of our website. These are deleted after you leave our site when you log out.

The data processed by cookies are necessary for the purposes mentioned above and are used by us strictly within the applicable legal and contractual provisions.

Most browsers accept cookies automatically. However, you can configure your browser so that no cookies are stored on your computer or a notice always appears before a new cookie is created. However, the complete deactivation of cookies may mean that you cannot use all the functions of our website and that parts of our services do not work or do not work correctly.

4. Data Sharing and Disclosure

SCA does not share personally identifiable information with outside companies or individuals except as described below:

4.1. With Your Consent

Based on Your consent, we may transfer your data, including personal data, to others according to your instructions or according to the information given at the time when you provided the respective consent.

4.2. For Legal Reasons

We will disclose your personal information to government agencies, companies or persons outside of SCA if we are entitled to assume in good faith that access, use, storage or disclosure is reasonably necessary to:
  1. comply with any applicable laws, regulations or legal process, or enforceable governmental request,
  2. enforce the terms and conditions of our service offerings, including investigation of potential violations thereof (i.e., if we believe that you have violated the agreed upon terms of use),
  3. protect against harm to the rights, property or safety of SCA, of our users and customers, respectively of others, as permitted or required by law.

If SCA is involved in a merger, acquisition, or sale of assets, we may transfer your non-personally identifiable information to the potential buyer or to the seller of this company or the assets, while still continuing to ensure the confidentiality of the personally identifiable data.

4.3. Services Provision and Fulfilling Contractual Obligations

We may disclose your personal information to our sister company Connect Solutions Ltd., Zurich, which is the developer of our platform, as well as to others, such as partners and subcontractors in the context of providing our services in order to fulfill our contractual obligations as well as to the offering of services, however always ensuring the confidentiality of the personally identifiable data.

5. Security

We always use our very best efforts to protect our offerings and your personal data from unauthorized access, misuse, disclosure or destruction and only use up to date SSL secured communications when transmitting data over our systems. Any access to personal data will be strictly confined to such employees and contractors who absolutely need to know the respective data in order to process them on our behalf and who are bound by strict confidentiality obligations and face severe consequences in case they fail to compliant with such terms.

However, due to the inherent nature of communications and information processing technology, we cannot guarantee that all data during transmission through the Internet is fully secure or error free or that the data is absolutely safe from intrusion by third parties during its transmission or storage.

However, we guarantee to use commercially reasonable methods and always take all possible economically justifiable precautions to implement the technical security of all data transmissions in the best possible way.

6. Usage of Analysis and Tracking Tools

6.1. Tracking-Tools

We use the tracking tools listed hereinafter to ensure an efficient design and a continuous optimization of our website, to better serve your needs.

We also use the tracking tools with a view to statistically measure the use of our website and to analyze such use to enable us to provide an optimized website and to provide you with relevant and personalised offerings of our services and offerings. More information about the purposes for processing the respective data and the data categories processed can be found in data privacy and terms and conditions of the corresponding tracking tools as listed hereinafter.

a) Google Analytics

We use Google Analytics, a web analysis service of Google Inc. ( (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereinafter called „Google“) to ensure an appropriate, user friendly design and the optimization of Our website.

In this context, anonymous user profiles will be generated and cookies used.

The information generated by the cookie about your use of this website (such as browser-type/-version, operating system used, referrer URL, host name of the computer making the request (IP address), time of server request, is usually transferred to a Google server in the USA and stored there.

On our behalf, Google will use this information to evaluate your use of our website, to compile reports on website activity and to provide US with other services related to website and Internet use. This information may also be transferred to third parties if required by law or if third parties process this data on behalf of the Google. Under no circumstance will the IP address be transferred by your browser in the context of Google Analytics being merged with other Google data.

The IP addresses will be anonymous (IP masking) in order to ensure anonymous collection of IP addresses. The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data.

You can prevent cookies from being stored by adjusting the settings of your browser software accordingly. We should nevertheless advise You that by doing so, you will not necessarily be able to use our website’s functionality in its entirety.

You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the

Please note however that deactivation of this kind might prevent the use of certain functions of this Website. By using the website you specifically consent to the processing of your personal data by Google under the conditions and for the purposes described above.

Alternatively to the Browser-Add-on, especially with browsers on mobile devices, you can also prevent the data collection by Google Analytics by clicking on this link: Google Analytics Opt-out Browser Add-on Download Page).

An opt-out-cookie will be set, preventing the further collection of your data when you visit this website. Please note that the op-out-cookie will only be valid on this browser and for this website and will be stored on your device.

If you delete the opt-out cookie on this browser you will have to enable the opt-out cookie again at a later time.

For more information on terms of use and data protection, please visit “” or”.

b) Google Ads Conversion Tracking

We use web analysis and market analysis software for the statistical evaluation and for the optimization of our website, we also use Google Ads Conversion Tracking. As part of Google AdWords, we use so called conversion tracking. If you get to our website, by clicking on an ad served by Google, a conversion tracking cookie is set. These cookies expire after 14 months and are not used for personal identification of the user. Should the user visit certain pages of the AdWords advertiser website and the cookie has not yet expired, Google and the AdWords advertiser can tell that the user clicked on the ad and proceeded to that page.

Each Google Ads advertiser has a different cookie. Thus, Cookies cannot be tracked using the website of an Ads advertiser. The information obtained by using the conversion cookie is used to create conversion statistics for the Ads advertisers who have opted for conversion tracking. Advertisers are told the total number of users who clicked on their ad and were redirected to a conversion tracking tag page. However, advertisers do not obtain any information that can be used to personally identify users. If you do not want to participate in tracking, you can opt-out easily disabling the Google Conversion Tracking cookie by changing your browser settings in such a way to automatically blocking cookies coming from the domain: „“. Please note that disabling cookies may limit the functionality of the website. Conversion cookies are based on Art. 6 (1) (f) DSGVO. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.

For more information about Google Ads and Google Conversion Tracking, see the Google Privacy Policy:

c) fusedeck Tracking

The SCA website uses “fusedeck” a tracking solution provided by Capture Media AG. Capture Media AG is a Swiss company based in Zurich which, on behalf of its customers, measures website usage in the context of engagements and events. Tracking is anonymous so that it is impossible to attribute any information gained to any identified or identifiable persons.

For more information on data protection and the rights which data subjects have in connection with “fusedeck”, including their right to “opt out” (right to object), please refer to the Privacy Policy and the Information on the Right to Object.

7. Social Media Plug-ins

Our website uses social media functions (plugins) of Twitter and Linkedin to increase the awareness about our company. You can access the privacy policies of the respective providers to ensure a data protection compliant use of these plugins as listed below.

a) YouTube

The SCA website uses plugins from the Google-operated site YouTube. The operator of the site is the company YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. Whenever you visit one of our websites equipped with a YouTube plugin, a link to the servers of YouTube is produced. In doing so, the YouTube server is informed about which of our websites you have visited.

If you are logged into your YouTube account, you enable YouTube to link your surfing patterns directly to your personal profile. You can prevent this by logging out of your YouTube account. You can find further information on how user data is dealt with in YouTube’s privacy policy:

b) Twitter

Functions of the Twitter service are incorporated into our website. These functions are offered by Twitter Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA (“Twitter”). When visiting one of our websites equipped with such a plugin, your browser sets up a direct connection with servers of Twitter. In doing so, Twitter will get the information that you visited (with your IP address) our website. If you click on the Twitter “tweet button” while You’re logged into your Twitter account, Twitter will associate the visit of our pages with your user account.

If such a transmission of information to Twitter is not desirable, you may prevent this at any time by logging out from your Twitter account before a call-up to our website will be made.

Further information can be accessed in the applicable data protection provisions of Twitter under

Twitter allows you at any time to change the data protection settings of your Twitter account under

d) LinkedIn

Our website uses functions of the LinkedIn network, operated by the LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. When visiting an SCA website, equipped with functions of LinkedIn, your browser will set up a direct connection with servers of LinkedIn. In doing so, LinkedIn will get the information that you visited our website with your IP address.

If you click on the „recommend button“ while you’re logged into our LinkedIn account, LinkedIn can connect your visit on the SCA website to your LinkedIn account.

We would like to emphasize, that we are not aware of the exact content of the data transmitted or how it is used by LinkedIn. If you do not want LinkedIn to associate your visit to our pages, please log out of your LinkedIn account before a call to our website will be made.

For more information about LinkedIn’s Privacy Policy at:

8. Retention of Personal Data

We process and store your personal data as long as it is necessary for the fulfillment of our contractual and legal obligations or otherwise the purposes pursued with the processing, i.e. for example for the duration of the entire business relationship (from the initiation, the execution to the termination of a contract) as well as beyond, in accordance with the statutory retention and documentation obligations. In this context, it is possible that personal data will be retained for the time during which claims can be asserted against us (SCA) and to the extent that we are otherwise required to do so by law or legitimate business interests so require (e.g. for evidence and documentation purposes). As soon as your personal data is no longer required for the above-mentioned purposes, it will be deleted or anonymized as a matter of principle and to the extent possible. For operation-related data (e.g. system logs, logs), shorter retention periods of twelve months or less apply in principle.

9. Your rights regarding information, correction, deletion and disclosure of your data

In accordance with legal provisions, you have the right to correct, delete and block your personal data. Furthermore, you have the right to obtain the following information from us at any time if we store personal data from your contact with us and if we do, what personal data of yours we store, what our purpose for storing this data is, as well as to find out the origin and recipient of the data.

Such inquiries can be directed to the following contact information:

Swiss Connect Academy AG Clausiusstrasse 50 8006 Zurich Switzerland
e Mail:

Should you still have any questions about the present Data Privacy Policy or to the measures that we have taken to protect personally identifiable data, please feel free to send a notice to the above stated address. If you get in contact with us, we will store the respective personal data provided by you in order to answer your questions and to provide you with the requested information.

10. Changes and Validity of the Data Privacy Policy

This Data Privacy Policy is actually valid and shall be in force as of November 12, 2020.

We may change the Data Privacy Policy from time to time to reflect new services or offerings, changes in our Personal Data practices or relevant laws and regulations. You can review and print out the current Data Privacy Policy at any time from our website. For new users of SCA services the then actual Data Privacy Policy shall be applicable automatically when published and posted on our website. For existing users, the changes shall become effective, when they continue to use our services. If you disagree with the changes in the terms of our Data Privacy Policy, you must notify us before the changes become effective and inform us that you will no longer use our services and want to deactivate your account.